About us

CORE VALUES

  • Integrity – Provide an excellent product without compromising on quality, health, or taste

  • Loyalty – Always doing the right thing by our customers and employees

  • Optimism – Believing there is a win-win in every situation

 

 

 Over a decade ago, a guy named Jeff pulled out a hand mixer.  He was determined to make himself an anti-inflammatory treat that actually tasted good.  He had no idea it would totally change his life.

What he mixed up that day was ok, but not perfect.  He kept at it, filling pages with notes, temperatures, and ratios after long days at work.  Taking over the house with cacao powder and a second fridge to store his experiments.  He started sharing his creation, and people started asking if they could buy some.

He moved to Portland for a job and thought, "This is the perfect place for Cocacao!"  Then his wife got sick, and four weeks later she passed away.

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Michele was in Portland too.  Some mysterious tug in her spirit pulled her there after a divorce following 26 years of marriage.  She'd only ever been to the airport.

The day she ran out of money, she found an accounting job and an apartment.  She rode the bus to work every day and thought a lot about how difficult it is to be a working mom.  She told herself if she ever got the chance to run a business, she'd do everything she could to make it easier for women to work and have families.

One evening, tired of trying to find new love, she tapped out a post that began, "I haven't been on a date since 1984!"  Someone named Jeff wrote her back with basically his whole life story.

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"Do you like chocolate and coconut?"  Jeff asked on their first date. (Best pickup line ever.)  Michele tried it, and Cocacao had another fan.

They went to dinner, but didn't eat much.  They talked.  They laid it all out on the table, every mistake, hardship, favorite moment with their kids, and big crazy dreams they had.  They discovered they both wanted the same thing; a partner and best friend to walk alongside for the rest of their lives.  Then they went to see Guardians of the Galaxy.  They got married six weeks later.

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As a treat-making team, Jeff's right-brain madcap inventiveness found balance in Michele's left-brain (but still sassy) business skills.

They worked the tents at Portland farmers’ markets, making fans one sample at a time.  They moved the operation into a legit commercial kitchen.  They scoured the world to source the best ingredients.  Portlanders started seeing Cocacao in their favorite grocery stores.  Then so did people in other states.

In a few short years, Jeff and Michele's combined superpowers had taken Cocacao from Jeff's home kitchen to homes all over the country.

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"Thank you for making this." This sentiment appears a lot in emails from parents with kids who can't eat chocolate.  Kids who feel left out at picnics and birthday parties.

Jeff and Michele proudly say Cocacao is made from only three ingredients. (So Much From So Little™) But truly, it's made from so much more.  More than a lifetime of love, hope, ambition, and perseverance goes in the twelve magical bites you find in each box.

Each one has tiny, miraculous powers.  To give someone a moment of joy.  To bring the taste of chocolate to people who spent a long time avoiding it.  To give a little reminder of how many cherished things in life are simple things we give ourselves and share with others.